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Using Phrases
I'd like to share a fun sourcing technique with you: using phrases for sourcing and Internet research.
Here are some examples of search strings on Google, good for finding info about a target company or find its employees. Of course, similar technique can be used for other purposes.
1. Find an ex-employee of a company (change McKinsey below for your target company name; also for every example vary the number of asterisks for more results):
"I worked * McKinsey" (or "I worked * * McKinsey" etc.; vary the number of * for all of the following strings as well)
"I used to * McKinsey"
"left McKinsey"
"I * former McKinsey"
(you get the idea)
2. Find current or past employees:
"I am * McKinsey"
"I * work OR working * McKinsey"
3. Find emails:
"email * McKinsey.com"
"mailto * McKinsey.com"
4. Find competitors:
"competitors * McKinsey"
What do you think?
-Irina
Here are some examples of search strings on Google, good for finding info about a target company or find its employees. Of course, similar technique can be used for other purposes.
1. Find an ex-employee of a company (change McKinsey below for your target company name; also for every example vary the number of asterisks for more results):
"I worked * McKinsey" (or "I worked * * McKinsey" etc.; vary the number of * for all of the following strings as well)
"I used to * McKinsey"
"left McKinsey"
"I * former McKinsey"
(you get the idea)
2. Find current or past employees:
"I am * McKinsey"
"I * work OR working * McKinsey"
3. Find emails:
"email * McKinsey.com"
"mailto * McKinsey.com"
4. Find competitors:
"competitors * McKinsey"
What do you think?
-Irina
Replies to This Discussion
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Permalink Reply by Arthur Jones on
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Thanks for another very useful research/sourcing tool!
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Permalink Reply by Douglas Mazanec on -
Good list .. also might some press release phrases ..
5. Promotion/Releases:
"formerly * McKinsey"
"previously * McKinsey" -
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Permalink Reply by gary cozin on -
Would be interesting to see how you could get just U.S. results????
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