What's your preferred tool for managing Twitter and other social media accounts and activity: HootSuite, TweetDeck, Seesmic, other (and why)? I'm developing a(nother) poll. Thanks in advance!Continue
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Summary: This post offers high-level guidance for organizations looking to acquire and implement a social software solution to facilitate communication and collaboration in a secure environment via a private digital network (e.g., an enterprise 2.0 or social business platform, a social intranet, a digital community). It provides considerations for getting started, selecting a…Continue
Summary: This post highlights the risks associated with public social media platforms and describes how private social networks (aka private digital networks) can reduce those risks while also enhancing communication and collaboration among organizational stakeholders. It counters the main points of resistance offered by organizational leaders and articulates the importance of…Continue
Summary: Although social technology advocates have been calling for the death of email for several years, it's still the dominant digital channel by which people in organizations communicate and collaborate. The role of email in our work lives should be reduced, however, both because of its own inefficiencies and the increased availability of better tools. Effective leadership is the key to…Continue
Summary: Effective digital engagement is a never-ending challenge, and it's especially difficult for social media rookies. This post describes 12 practices - 7 DOs, 5 DON'Ts - that individuals and organizations trying to optimize their own approach to digital engagement should and should not employ. Additional suggestions and questions are welcome.