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Thursday Thrasher: D Is for Disney

Started this discussion. Last reply by Randy Levinson Dec 31, 2009. 1 Reply 0 Likes

Thursday Thrasher with the Culture Vulture: A-Z

Started Dec 17, 2009 0 Replies 0 Likes

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Tags: Lizz, Pellet, Con-Way, Vulture, Thrasher

Thursday Thrasher with the Culture Vulture: Black and Decker

Started this discussion. Last reply by Rayanne Dec 3, 2009. 8 Replies 0 Likes

By Lizz Pellet, the Culture VultureWhat do you get when you combine black, yellow and orange? Give up?Stanley Black and DeckerWe’re at the…Continue

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Randy Levinson replied to Featured Writer Series's discussion 'Thursday Thrasher: D Is for Disney'

Lizz, great analysis. I had the opportunity to get a tour of Disney World's "back-stage" a few years ago and while it is an amazing operation I think that the park employees at such a place had more in common with cattle than…

Dec 31, 2009

Thursday Thrasher: D Is for Disney

Lizz Pellet, the Culture VultureIn our quest to uncover the good, the bad and the ugly of company culture and employment brands from A to Z, I’ve picked my “D” company…and this time, it’s one of the most recognizable brands on the planet. Unfortunately it’s also one that doesn’t leverage their great consumer brand in their employment brand. I’m talking about Disney.Let me give you some context here. I live in Orange, California – just a stone’s throw away from Anaheim – or about 5 miles as…See More

A discussion started by Featured Writer Series was featured Dec 31, 2009

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Featured Writer Series and Hassan Rizwan are now friends Dec 31, 2009

Thursday Thrasher: D Is for Disney

Discussion posted by Featured Writer Series Dec 31, 2009

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Hassan Rizwan left a comment for Featured Writer Series

Merry Christmas!!

Dec 24, 2009

Thursday Thrasher with the Culture Vulture: A-Z

By Lizz PelletI’m getting into the holiday spirit, so I’ve decided not to thrash anyone this week. In our quest to uncover the good, the bad and the ugly of company culture and employment brands from A to Z, I’ve picked…See More

A discussion started by Featured Writer Series was featured Dec 17, 2009

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Thursday Thrasher with the Culture Vulture: A-Z

Discussion posted by Featured Writer Series Dec 17, 2009

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Rayanne replied to Featured Writer Series's discussion 'Thursday Thrasher with the Culture Vulture: Black and Decker'

I'm a little confused, I think what is really being referenced here is company branding, therefore, it should already have been done by the marketing department. The true employment branding begins once you become an employee and you fall in…

Dec 3, 2009

Randy Levinson replied to Featured Writer Series's discussion 'Thursday Thrasher with the Culture Vulture: Black and Decker'

Lizz et al, As I first read this it reminded me of a time early in my career when I was working for a high tech company here in Silicon Valley and they decided to merge with another very large company in Canada. They were both network equipment…

Dec 3, 2009

Lizz replied to Featured Writer Series's discussion 'Thursday Thrasher with the Culture Vulture: Black and Decker'

Hey Jerry, you don't have to buy into employment branding - but it is real. Every company has a brand whether they pay a bazillion dollars with a recruitment Ad agency or not, it exists. An employment brand is (should be) based on the culture…

Dec 3, 2009

Jerry Albright replied to Featured Writer Series's discussion 'Thursday Thrasher with the Culture Vulture: Black and Decker'

@Maren - This is a stretch. Maybe it is so awesome to work there - they get so many referrals from current employers they simply do not need a jobs link? Could be they don't want to deal with hundreds of people applying every day when they have…

Dec 3, 2009

Steve Boese replied to Featured Writer Series's discussion 'Thursday Thrasher with the Culture Vulture: Black and Decker'

Jerry - I may be guilty of drinking some of the Kool-aid on the Employer Branding thing, and I do see your point that for lots of companies, and even more job seekers it really does not matter one bit. I guess you have to buy into the fact that…

Dec 3, 2009

Jerry Albright replied to Featured Writer Series's discussion 'Thursday Thrasher with the Culture Vulture: Black and Decker'

@Steve - I'm just not buying the whole "employment brand" thing. At first I was skeptical - and gave it more consideration than it deserved. I'm still not convinced. Why would someone want to work there? Maybe they like the…

Dec 3, 2009

Steve Boese replied to Featured Writer Series's discussion 'Thursday Thrasher with the Culture Vulture: Black and Decker'

Interesting how neither company seems to care much at all about their employer brand, so in the merger and after all the layoffs are completed, just what will be left? What I mean is, why would anyone that had any options be inclined to pursue any…

Dec 3, 2009

Jerry Albright replied to Featured Writer Series's discussion 'Thursday Thrasher with the Culture Vulture: Black and Decker'

Maren: HR is not supposed to be involved in "online brand strategy". That is a marketing issue. Lizz: Having a career link on your website does not mean you have a "sense of employment brand" either. Sorry ladies. Why do…

Dec 3, 2009

David Kippen commented on Featured Writer Series's blog post 'Why Employer Branding?'

Thanks, Margo and Donna, really appreciate the kind words! Donna, I'm so glad you picked up on that. To me, the most important missed opportunity in employer branding today is that so much of the conversation is about hiring--when in fact,…

Dec 3, 2009

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Which industries do you work in now?: All Industries

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Featured Writer Series's Blog

Why Employer Branding?

Posted on November 20, 2009 at 12:00am 3 Comments 0 Likes

By David Kippen

Brands are fascinating. Search Google and you get 525 million hits. Search your home and you’ll find virtually every surface either branded or displaying something branded. Shut your eyes and think for a moment and chances are good even your internal landscape is cluttered with brands. And if you’re among the top 15% of consumers, you (and the other 14.xxx%) account for approximately 1.5 billion brand… Continue

Thursday Thrasher with the Culture Vulture: Amazon

Posted on November 19, 2009 at 3:20am 0 Comments 0 Likes

By Lizz Pellett

Welcome to Thursday Thrasher with Lizz Pellet, the Culture Vulture.

This blog is dedicated to cruising company websites, identifying key elements of organizational culture and dissecting the employment branding message. We are going to look at companies from company A to Z to find organizations that are crystal clear about what kind of an employee they would like to attract, retain and yes, even… Continue

We Didn’t Start The Fire: The Changing Employer – Employee Relationship

Posted on November 6, 2009 at 9:11am 3 Comments 0 Likes

by Raghav Singh

We didn't start the fire

It was always burning

Since the world's been turning

We didn't start the fire

No we didn't light it

But we tried to fight it

- Billy Joel

A story in Fortune sums up the current economic situation well – “EVERY MORNING'S newspaper carries another story of new job losses. We hear the recession has been over for… Continue