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CEOs are busy enough, do they really need another priority to think about? Well, no. But, if there is something to help them do their job better and more efficiently, they should be aware of it, right? So, we thought we'd put together this eBook which is specifically focused on what CEOs need to know about employer branding.…Continue
A lot of companies are trying to move away from departmental silos, preferring cross-functional teams and open communication among divisions. It’s a good idea for the left hand to always know what the right hand is doing, and vice versa.
But what if the left hand is unwittingly sabotaging the right hand?
This can be seen time and time again when it comes to a company’s hiring practices. A company will put out an ad, and will treat applicants like…Continue
Forecasting and calculating a return on investment is one of the most important aspects of building your employer brand. The professionals who are able to track the results of their efforts are the ones who’ll continue to get resources from senior management to build the talent brand.
In this eBook, we dive into where ROI comes from in employer branding, along with a methodology for calculating what the opportunity is for your company to reap the rewards of a stronger employer…Continue
Career sites are your best asset to attract top talent to your organization. They are the most trafficked part of the candidate journey. They’re also a place that you fully control and don’t have to worry about being polluted by anonymous reviews by ex-employees. Despite these facts, it’s one of the most underutilized assets in a company’s arsenal to attract top talent.