Ever wonder where all the traffic to your job postings comes from?

On the heals of last week’s piece on The 5 Things Everyone Should Know About SEO in Job Descriptions, Ongig took a look at our last 100,000 visits to the “social job descriptions” we help power for our employer users (and thus have visibility into via…

“We all know the power of negative word of mouth on image and reputation and what may have started out as an opportunity to communicate a strong employer brand may actually end up damaging it.”

Brett Minchington, …

Who should you follow!! Updated

So in reality you should not strive to be a follower but a leader. That said this post is about who out in the industry should you follow. Mind you this is the UPDATED list and there will be…

Do you ask candidates for feedback on your recruitment process? Not just the successful ones but the unsuccessful as well?If you do, how in-depth do you go and how do you use the data to positively impact future recruitment? And if you don’t, you’re missing out...

Many people talk about how to manage recruitment’s black hole, understand it or even outwit it but what about…

A coworker of mine absolutely detests the phrase, "Recruiting is a lot like dating." She says it's cliche and trite; and she is right. The problem, though, with cliches and all things trite, is that they are true. 

Why is bears repeating that Recruiting is a lot like Dating:

1. There is the obvious "courting" that occurs in both dating and recruiting, with recruiters often serving the role of "Match Maker" between candidates and companies
2. Dating and…

How do you communicate with your candidates? Do you know where they first heard of you, what spurred them to apply for the role or what their first impression was? In the vast communications landscape a candidate’s first sighting could have come from an array of sources. They, themselves, probably couldn’t tell you where their first influencer came from. Because of this companies must ensure they’re on top of their…

How?  By applying mobile optimisation to your email campaigns

Any business that needs to attract active or passive candidate talent to jobs or talent pools has or will at some time run a range of targeted email marketing campaigns.  These targets may be from your own talent…

If you do not know this already, then let me remind you and if you do know, I hope you are actually doing something about it!  Correctly promoting job advertising content via your career site and other online channels represents your best opportunity of attracting accurately matched, active…

I stood proudly looking down from Ensign Peak in Salt Lake City, UT, on August 11, 2012.  One could not help but see that a view from where famous Pioneer Leaders of the LDS faith nearly 165 years before had used as a planning platform for the city that would come to be known as Salt Lake would enable the planning and estimation steps needed.  I sat back on a rock admiring the view near a poignant and interesting marker marking the historic spot where the survey and landscaping mapping was…

As a recruiter, understanding your candidate experience is essential. As a company it is vital. Not only will a bad candidate experience make you lose out on the top talent in your field, it will also affect your sales, brand and performance as a whole.

One Mystery Applicant survey found that a mere 19% of candidates surveyed were more likely to buy from or use the services of the…

Do you really need to worry about mobile search?

Over the last five years people using search to find stuff on their mobile device has gown five times its size and this year if we look at Mobile Search spending "Mobile search spend in the U.S. increased 333% in the second quarter of 2012…

A recent Mystery Applicant study gathered a small group of Bath Spa graduates, from the past two years, to try and gain an insight into how graduates are experiencing the current job market; what, for them, defines a great…

First ask yourself the question; do I really need irresistible content on my career site pages and for my online marketing?

• You do if you want Google and its peers to value the content and give it authority when rating your page in search results
• You do if you want to engage…

So why are so many career site owners still not maximising on this opportunity?

A respected peer technology company and one of the US's top online recruitment marketing solution providers, Jobs2Web, have recently published some very interesting data regarding their client base. This data relates to the success ratios of the various sourcing channels their clients use to direct hire in to the company.

From the analysis of their clients, recruiters needed to…

Let's assume you have spent your money wisely and purchased a content management platform (like ours - sorry it needed to be said) that is technically compatible with the needs of Google and its peers in terms of page indexing.  Then the next thing you must get right is the linguistics you add to the site, that matches the linguistic styles of your ideal visitors.  You will have determined who these…

Over the last few months Mystery Applicant has sponsored a series of seminars on the importance of measuring the candidate experience. The seminar ‘What are candidates saying about you?’ provided an ideal opportunity for senior HR professionals to network in a supplier-free environment as they learnt about, discussed and debated recruitment innovations around…

Human Resources Oxford Dictionary definition plural noun: the personnel of a business or organisation, regarded as a significant asset in terms of skills and abilities

There is no doubting the essential role of HR within any business, large or small, however in this ever-changing digital age the increasing importance of technology within HR cannot be underestimated either. At every touch point in the recruitment and…

As the first event held by the newly established South West and South Wales Recruitment Society, it was an undeniable success. Entering a room filled with lively chatter, curiosity took hold. It was easy to see why this event was so popular.

Sponsored by TMP UK and Penna and hosted by David Thompson the Chair of the South West and…

If people are a company's key to gaining competitive advantage, then this is the area where an employer brand strategy should be looking to generate the most traction.

To place the sole responsibility for your employer brand strategy with one department, be that HR or Marketing makes no sense at all. This is a shared responsibility and so needs a shared involvement. How many CFO's or COO do you know that have involvement in their company's employer brand strategy? Then ask why it is…

There has been a lot of buzz around candidate experience lately. Many organizations have begun to realize that if they want to attract top talent, they need to provide a positive candidate experience throughout the application process.

Industry thought leaders Gerry Crispin, Ed Newman,…