If you run or own a business, then making sure your employees are happy is one of the most important things you can do. Without happy employees, your profits will drop and it will be harder to get the customer base you want. Make sure to use every tactic available to you to get the most out of your employees every day. It’s easiest to apply principles you already know, so here are ways that marketing principles can help toward that…Continue
Added by Devin Caldwell on March 14, 2018 at 6:11pm — No Comments
Customer retention is an important part of any business because it keeps your old and new customers coming back for more. When customers see this, they tend to believe in the genuine interest of the company and to keep them engaged.…Continue
Added by Jeremy Sutter on February 1, 2018 at 12:32am — No Comments
If you are a hiring manager or entrepreneur running your own company, it can be a hassle to hire the right people into your company. After all, you want to make sure you are making the right choice and not putting someone into position…Continue
Added by Devin Caldwell on January 12, 2018 at 4:31pm — No Comments
Customers are hard to find, and after you have found them, it is even harder to retain them. As a business owner, your primary concern should be to keep all the customers that you have managed to attract to your business.…Continue
Added by Jeremy Sutter on November 29, 2017 at 3:43pm — No Comments
As a business owner, you are in a position to affect change in your local economy, particularly its unemployment rate. By recruiting new employees, you're not just reinvigorating your company with new blood, but also improving the economic state of your…Continue
Added by Harper Harmon on November 21, 2017 at 10:00am — No Comments
When you are hiring for a certain position at your company, you want the best possible candidates for the job. Often, it is difficult to find people who are qualified to work in certain positions, but even still, it can be difficult to find candidates who even know…Continue
Added by Harper Harmon on October 10, 2017 at 1:14pm — No Comments
According to Business.com, 75% of consumers determine an organization’s credibility simply on their website design. Before you have a chance to wow visitors with your accolades and accomplishments, you have likely already lost them if your digital façade is outdated and uninviting. But simply…Continue
With the increased use of Internet and smart devices, a new form of marketing has evolved that has proven…Continue
Added by Anjali Dixit on December 14, 2016 at 8:30am — No Comments
Let your brand and website dominate the World Wide Web by taking into consideration the SEO tactics found on this book.
Added by James Ruesch on August 11, 2016 at 10:00pm — No Comments
Recruitment process sustainability is becoming a key focus for many companies, but this topic has only started to take hold in the last few months. In the past, the recruitment industry has focused on simply filling current positions as quickly as possible, without paying much attention to…Continue
For as long as I have been in the recruitment industry we have relied on advertising jobs to attract candidates. I started using social media 6 years ago to help attract talent. I believe the evolution of social recruitment is bringing about a step change in our industry and this will mean…Continue
Added by Iain Hamilton on February 15, 2016 at 6:30am — No Comments
Bagels and holes. Hugs and kisses. Tom and Jerry.
It appears there’s a new force in the world of powerful twosomes - a yin and yang so perfect, you’ll be surprised you’ve not thought of it already.
The pair in question…Continue
Added by Nina Cresswell on November 25, 2015 at 8:00am — No Comments
I have seen a number of great articles recently discussing the importance of the marketing function to the recruitment industry. The nature of recruitment has evolved and recruiters must treat candidates as businesses treat their best customers, engaging at every point of the ‘buying cycle’ and not just when they are ready to buy, or in this case, change jobs. As one article describes it, trying to place a candidate who is already looking to move jobs…Continue
Proving that a billion-dollar evaluation isn't everything, this week it emerged that super-startup, Snapchat, is just like any other company when it comes to finding and recruiting top tech talent.
For these guys, too, the struggle is real.
Luckily for Snapchat, they have some seriously…Continue
There is a paradigm shift in marketing. If the marketers of earlier centuries were to return to earth today, they would be mesmerized by how information, communication and technological advancements have transformed how marketing is done. Digital marketing is the new way of doing business.
Added by Jenny Richards on January 31, 2015 at 2:00am — No Comments
Although at first glance I get what they’re going for, it’s an attempt to set their ad apart from the rest, and for that I can appreciate the effort. However, what I don’t think recruiters realize is the back-end implications they are opening themselves up to that can seriously handicap…Continue
Added by Justin Miller on July 8, 2014 at 9:00am — No Comments
Last week, I highlighted that Google Glass has been appearing in job ads as demand is increasing for candidates that can work on the technology or perform duties with the device. Google Glass…Continue
According to Business Insider, e-commerce is capturing a larger share of retail sales than ever before. Media, sporting, and hobby goods and electronics and appliances account for the largest percentage of online retail sales. BI expects these categories to experience steep increases in sales between 2014 and 2020. Is this…Continue
Added by Ashley Zito Rowe on May 15, 2014 at 9:00am — No Comments
HRmarketer software analyzes more HR marketplace data than anyone else. Every day, this includes tens of thousands of HR- and benefits-related tweets, Facebook updates and LinkedIn updates, as well as 5,000-plus new articles and blog posts.