I've been spending a lot of time lately working on promotional / employer branding materials for the benefit of my employer. As part of this work, I learned that if you want to get a message across, audio branding - AKA the use of music as part of the message, is pretty important.…

“What is the use of a house if you haven’t got a tolerable planet to put it on?” – Henry David Thoreau

Saturday marked what would have been the 70th birthday celebration for one of the most inspirational poets of the 20th Century, John Lennon. A man who led a revolt, a revolt for peace around the world. Tolerance

and acceptance are sometimes the most simple yet most difficult things

to achieve. John believed in both. He united…