Thoughts from the road…

There are a lot of people talking about the best way to pump on their employment brand these days as they prepare for the recovery, which either has started, is getting ready to start or is still a couple of years away depending on your point of view…

Here’s the deal about your employment brand – you can’t make it up and make it what you want it to be. Like your culture, it already exists. Can you move it over time? Sure, with some hard work. But back to…

Tis the season for giving, especially in the corporate world. As the economy struggles to get back on its feet, many vendors take this opportunity to remind their clients how lucky they are to have their business.

This is the time for departments to dig deep into their pockets (ok, maybe not that deep) and shell out some cash for that bottle of booze or fruitcake that will hopefully see their relationship through to another year.

If you’re like me and you’ve been lucky enough…

‘Recruitment will always remain a high-touch people business but what these products show us is that the right technology, applied at the right time, can make us even better at what we do, whether it’s working faster, smarter or in completely new ways.’…

A few months back we published the Corporate Mobile Readiness Report, an assessment of the Fortune 500′s presence on the mobile web. We evaluated the companies on six criteria ranging from native apps, to mobile optimization of the corporate site, the career site, as well as the continuity between them.  It was not surprising to find out that most companies are not ready.  Less than 30% have mobile corporate websites, and only 13% have a…

It isn’t every day that a vendor in HR is called “an emerging force to be reckoned with” by a top market analyst. But that’s exactly what happened when Workday, a maker of web-based HR software, raised $637 million in its initial public offering last Friday.

Workday soared on its open in early trading Friday morning, opening at $48.05 per share. The company is now is valued at almost $4 billion, 39 times its revenue over the past 12 months. The…

Memory Triggered:  When a credible candidate has worked in an absolute hell-hole where no one likes them, their organization or what they represent, guess what?  They’re probably going to kick #$$ in your company, because your piddly little troubles and drama actually look appealing to them.   They’re battle tested. They’ve been in the depths of hell, and your company’s not hell – it’s just El Paso in the summer.

Background: I used to be a Regional VP…

On the hunt...

You know the sector you wish to work for, the skills you can offer and what drives you to succeed, but what influences your decision to apply? Whether you’re looking for a temporary role to cover a short period in-between…

Last Friday the Social Recruitment Monitor (www.socialrecruitmentmonitor.com) has been launched by Maximum (www.mxmm.com). It is the world's first online measurement tool that provides actual weekly ‘popularity’, ‘activity’ and ‘interaction’ insights in social recruitment activities by global employers.

With this monitor it will be possible to answer…

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about Platforms vs. Point Solutions, impressing hiring managers, HR Tech acquisitions and trends, perception mistakes and crisps for tweets.

And if you are at the HR Technology Conference this upcoming week…

One of the more valuable benefits cited by workers today is having the opportunity for flexible working. It regularly features in surveys as one of the most important perks, often considered more highly than financial reward.

Flexible working, which might cover working remotely or choosing your own working pattern, is deemed precious by employees and employers alike as it brings many benefits. Unlike an interim manager, who has the luxury of short-term assignments and can then take…

HR graduates are among those least likely to stay with their first employer, but formal and structured programs can aid retention, new research shows (view an interactive infographic of the results).

The study, by Onetest, of 2851 former graduates who completed psychometric tests between 2002 and 2011, found the HR industry…

How?  By applying mobile optimisation to your email campaigns

Any business that needs to attract active or passive candidate talent to jobs or talent pools has or will at some time run a range of targeted email marketing campaigns.  These targets may be from your own talent…

If you do not know this already, then let me remind you and if you do know, I hope you are actually doing something about it!  Correctly promoting job advertising content via your career site and other online channels represents your best opportunity of attracting accurately matched, active…

Do you really need to worry about mobile search?

Over the last five years people using search to find stuff on their mobile device has gown five times its size and this year if we look at Mobile Search spending "Mobile search spend in the U.S. increased 333% in the second quarter of 2012…

First ask yourself the question; do I really need irresistible content on my career site pages and for my online marketing?

• You do if you want Google and its peers to value the content and give it authority when rating your page in search results
• You do if you want to engage…

When we talk about building a Talent Network, we speak a lot about providing a number of options and ways for candidates to opt-in to this network, whether that’s in job distribution campaigns, on the Career Site or a number of different locations.  But the second half of that equation and just as important is your recruiters / sourcers proactively sourcing candidates into your…

So why are so many career site owners still not maximising on this opportunity?

A respected peer technology company and one of the US's top online recruitment marketing solution providers, Jobs2Web, have recently published some very interesting data regarding their client base. This data relates to the success ratios of the various sourcing channels their clients use to direct hire in to the company.

From the analysis of their clients, recruiters needed to…