All Blog Posts Tagged 'SEO' (87)

Are you ready for Google’s mobile algorithm change?

Google algorithm change April 2015

With mobile Internet usage exceeding PC usage Google is taking steps to improve users mobile experience online. On April 21st Google will be rolling out a major change to their search algorithm. The use of ‘Mobile-friendliness’ as a ranking signal will be increased impacting search results in all languages worldwide.

The importance of a mobile friendly website in recruitment isn’t a new topic, with more and more candidates using smart devices to find and…

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Added by Mike Robinson on April 15, 2015 at 9:30am — 1 Comment

The Job Description / Job Search Mismatch

A recruiter posts a job and wonders, "Are these all the qualified candidates?" On the other side, a job seeker runs a job search and thinks, "Are these all the available jobs?" How does anyone know?

Analyzing Job Postings Against Relevant Searches

One way to see how well recruiters and job seekers find each other is to compare a set of job postings against relevant searches that should return those job postings. I'll evaluate Indeed because they are the…

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Added by John P Carty on March 18, 2015 at 2:17pm — 1 Comment

Did Indeed Hide Your Job Postings? Deduplication Explained

If you are a recruiter and you are not familiar with Indeed's deduplication process, it could make it difficult for job seekers to find your job postings and undermine your recruitment efforts. All too often, Indeed marks job postings as duplicates when the jobs are truly distinct. Fortunately in some situations, you can use better job titles to make sure your jobs are not hidden.

The purpose of deduplication is to…

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Added by John P Carty on March 10, 2015 at 4:18pm — 5 Comments

SEO recruitment for dummies

In 2015, any business not using Search Engine Optimisation (SEO) as a tool in its sales and marketing arsenal is lagging dangerously behind. The recruitment industry is no exception: SEO provides a powerful and highly effective way to attract candidates and stay ahead of the curve. With 67% of…

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Added by Roxanne Abercrombie on February 24, 2015 at 5:30am — 2 Comments

Are You Including the Right Keywords in Your Job Ad?

When preparing your job ad do you think about your intention and strategy? Do you consider whether you want your ad to attract a broad candidate supply with relatable skills or candidates that possess very specific abilities? Do you think about words and phrases your target candidates may be searching for when looking for job openings?

The answers to these questions can determine how your job is listed. If you want your ad to attract a large candidate supply that has related skills,…

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Added by Ashley Zito Rowe on September 30, 2014 at 9:41am — No Comments

12 Tips To Bring Out Your Inner Headhunter

The historic act of headhunting is quite disturbing, yet fascinating. The literal practice of taking and preserving a person’s head after killing them, has advanced from ancient times to the 21st century. 

Figuratively, the aggressive nature of the word has carried over to the modern day recruiting industry.  In our …

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Added by Jody Dugan on July 10, 2014 at 9:30am — No Comments

The Death of Superlatives in Job Ads

Although at first glance I get what they’re going for, it’s an attempt to set their ad apart from the rest, and for that I can appreciate the effort. However, what I don’t think recruiters realize is the back-end implications they are opening themselves up to that can seriously handicap…

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Added by Justin Miller on July 8, 2014 at 9:00am — No Comments

6 Ways to Find Best Fit Talent

“HR should be every company’s ‘killer app.’ What could possibly be more important than who gets hired…” –Jack Welch, ex-CEO of GE

Finding good candidates isn’t hard.…

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Added by Raj Sheth on June 26, 2014 at 9:30am — No Comments

Job Board SEO tips

Today there are more job boards than ever which increases competition for attracting relevant jobseekers. With so many job boards available ensuring your job board can be seen by search engines is vitally important for your job board’s success.

Research has shown that 67% of jobseekers start their job hunt on search engines. Without a well planned and sustained SEO…

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Added by Stephanie Mills on June 17, 2014 at 10:12am — 1 Comment

Best Recruitment Marketing Articles of the Week 11.9.13 to 11.15.13

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about threads shaping HR’s future, SEO in 2014, measuring hiring quality, helpful sourcing tools and Microsoft’s employee review system.

Now on to our favorite articles to read this week.  Here are the articles that interested us (in no particular order), enjoy!:…

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Added by Chris Brablc on November 15, 2013 at 11:30am — No Comments

5 Recruitment Marketing Articles of the Week 6.15.13 to 6.21.13

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about software feelings, engaging tomorrow’s workforce, employment branding, A/B testing, sourcing and semantic SEO.

Also, a reminder.  The Candidate Experience Awards are accepting applications for this year’s awards…

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Added by Chris Brablc on June 21, 2013 at 11:29am — No Comments

Where does innovation come from in recruitment?

With the Recruiting Innovation Summit this week in San Francisco, I thought it was as good a time to discuss innovation in our space and discuss how and why it comes about.

I’m not down there but our CEO Mike Hennessy & CSO Scott Fowle are, if you want to get your SmashFly fix.

So let’s get…

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Added by Chris Brablc on May 15, 2013 at 10:38am — No Comments

Boolean Operators and More Updated!!

Boolean Operators and More Updated!!

 

So this is an update to my all inclusive list of operators. The update is as of 5/14/13, of course I will have other updates as I find new operators. Why you ask, well as I said below there are always new ones…

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Added by Dean Da Costa on May 14, 2013 at 3:54pm — No Comments

Is Fit a deterrent to innovation?

Is Fit a deterrent to innovation?

 

All you hear when you talk to companies is fit, the right fit, fits in with the team, etc. The problem is fit, can and usually does mean ensuring that the people you bring in, are of similar type,…

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Added by Dean Da Costa on April 12, 2013 at 8:40pm — 3 Comments

How a Comments/Chat Section Makes Your "Recruiting SEO" Explode

Ongig believes that one day all job pages will have live interactivity such as a comments/chat feature.

First off, it’s a great experience for the candidate — they get their questions answered (questions that often aren’t answered in a standard job posting).

But it’s great for internal recruiters too — especially for search engine optimization (SEO). Hundreds of candidates Google you and your team and jobs and the more content/text there is on your…

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Added by Jason Webster on March 26, 2013 at 8:30am — 2 Comments

8 Ways to optimize your online reputation

If your name is Michael Jackson, Leonard Nimoy, Lindsey Lohan or Mark Twain, you might as well skip this article. It doesn't apply to you. 



It may seem rather ironic to some people that I'm talking here about online reputation.…



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Added by Michael Wright on March 9, 2013 at 8:30pm — No Comments

Why aren't more employers using video for employer branding?

The stats are scary.





The average cost-per-hire is something like $5,000 USD.…





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Added by Michael Wright on March 5, 2013 at 4:00am — 5 Comments

Twitter to Add Stream Filters to Control Content and Distribution Channels: Game Changer

The time has come to control content, so says Twitter. This month Twitter will be adding new fields to tweet structures on return API calls. What does this mean? It means nothing to 99% of the twitter world however this change will inevitably effect how corporate entities use twitter and it…

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Added by Ryan Leary on February 21, 2013 at 7:30pm — No Comments

Converting a Military job to the Civilian World and more!!

Converting a Military job to the Civilian World and more!!

So one of the most difficult things to do is convert a military occupational classification (MOC) or job to a civilian job. It is hard because the MOC’s typically do not carry standard titles, and the…

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Added by Dean Da Costa on February 13, 2013 at 6:30pm — No Comments

The Value of Optimizing your Career Site/Job Postings (with Stats)

A lot of folks talk about the value of performing Search Engine Optimization on your job postings, but very rarely do we get the chance to see actual statistics regarding the benefits.

In order to get an accurate read on the performance of an SEO project, we first need to gather the current performance data to use as a benchmark for the "Before" statistics. To do this, establish the list of keywords you want to optimize for and run the queries through the Google search engine. You may…

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Added by Larry Engel on February 13, 2013 at 11:00am — 1 Comment

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