This blog post was inspired by conversations with William Tincup.  Check him out on Twitter at @williamtincup and his internet radio show at DriveThruHR.

Here’s a question: when’s the last time you really sat down with your team and discussed the true value proposition that you provide candidates and how to most effectively message this to candidates.  If…

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about mobile Career Sites, social recruiting, technology, content and changing skills.

A reminder that the…

I was talking to a colleague about messaging the other day and he had a really good analogy that I wanted to share in thinking about how and what you communicate with your target market.  He mentioned trying to be a “good doctor” when you are creating messaging and deciding on what to communicate.

Here’s the concept.  A good doctor won’t tell you all the degrees he or she has on their wall, what they studied in medical school or the latest medical research they published but they will…

Mobile is one of the biggest buzzwords in business today.  And organizations are trying to figure out how to leverage mobile not only to improve employees ability to do work better but also to better the overall experience for customers and other stakeholders.  However, when someone says you need to think about Mobile, this can mean a whole host of different things for the organization.  And there are a number of different touch-points where embracing mobile can make a whole lot of sense (or…

This is the seventh post in a series on Talent Networks.  You can view the other posts here:

Part 1: What is a Talent Network?

Part 2: Developing a Talent Network Strategy

Part 3:…

Within any organization there are a number of things that you take for granted as being true in your process and strategy.  Things that in thought may not appear to be a big deal but given a second look may have a considerable impact on your overall results.  And in many cases, this is not done with intent but happens because you expect your technology and process to accurately handle these areas.  The real problem is that some organizations don’t even realize they have a problem.

To…

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about moneyball, big data, candidate sourcing, Avery Bradley and career sites.

Also, here is…

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about career sites, candidate experience, people analytics, Valve and social recruiting.

Also, here is…

A lot of folks talk about the value of performing Search Engine Optimization on your job postings, but very rarely do we get the chance to see actual statistics regarding the benefits.

In order to get an accurate read on the performance of an SEO project, we first need to gather the current performance data to use as a benchmark for the "Before" statistics. To do this, establish the list of keywords you want to optimize for and run the queries through the Google search engine. You may…

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment   marketing, social recruiting and anything else in the recruiting space. In this article,…

With the information boom, candidates expect employers to provide them with the necessary information in order to make an informed decision on their careers.  And while this happens via social recruiting, conversations with employees and information found on the internet (whether that’s sites like Glassdoor or message boards), a lot of the impression that candidates have for your organization can be gathered through your Career Site.  And in many cases, it represents your…

This is the third post in a series on Talent Networks.  You can view the other posts here:

Part 1: What is a Talent Network?

Part 2: Developing a Talent Network Strategy

Part 3:…

This is the third post in a series on Talent Networks.  You can view the other posts here:

Part 1: What is a Talent Network?

Part 2: Developing a Talent Network Strategy

In our first post,…

With the New Year, it’s about time we got to announcing our resolutions.  If you are like me, I always look at the New Year as a chance to improve and with that come the forming yearly goals for myself.  For 2013, in addition to the usual get in better shape and career oriented goals, I’ve reflected on some personal and overarching recruiting industry goals that I hope can be achieved.

Here are some of my resolutions for 2013:

Personal Resolutions

For myself…

With Christmas only a few days away, I figured it was a great time to get my wish list together for 2013.  But this year it’s not about toys and gifts but more so about the ideas and strategies that I hope catch on in the new year.  Ones that I think can help recruiting organizations derive more value out of the resources they have and in turn recruit more qualified talent into their organizations.

So without delay, here are the 10 things I want to see recruiting…

This post is the first post on what will be a series of posts on Talent Networks and how to use them to create value in your recruitment strategy.

Over the last year, I’ve heard a lot being thrown around about Talent Networks and Talent Communities and it is a strategic trend that is gaining steam among recruiting circles.  For this post, I wanted to take a step back and really define what Talent Networks are and aren’t and focus on the value that they can provide to both…

Here is our weekly feature in which we share the top articles we enjoyed from the past week about recruitment marketing, social recruiting and anything else in the recruiting space. In this article, we’ll be talking about media strategies, social recruiting, RPO’s, trends affecting HR and Career Site SEO.

In case you missed it hear…

Recently, I had the distinct pleasure to listen to three of our clients speak about their recruitment strategies at the Taleo World SIG this past week.  What really hit me is that each organization had their own unique story to tell about their recruitment marketing strategy.  One spoke about their need to innovate despite internal restrictive compliance and regulations.  Another spoke about their focus on…

How?  By applying mobile optimisation to your email campaigns

Any business that needs to attract active or passive candidate talent to jobs or talent pools has or will at some time run a range of targeted email marketing campaigns.  These targets may be from your own talent…

If you do not know this already, then let me remind you and if you do know, I hope you are actually doing something about it!  Correctly promoting job advertising content via your career site and other online channels represents your best opportunity of attracting accurately matched, active…