All Blog Posts Tagged 'ads' (31)

Panel: Job Ads Suck with @BillBoorman + @StephenODonn

If I did a search for "job ads that suck," a couple articles - including quite a few from our websites would pop up. It's a fact - most job ads are very poorly written. They're some of the worst content on the internet, and that's saying a…


Added by Katrina Kibben on April 13, 2016 at 5:00pm — No Comments

Want to Recruit Better? Write Better Job Ads

Today’s recruiters have so much to do. When I started in the business, my job was to find people, qualified people, and there were a few ways to do it. Now it feels like there are multiple…


Added by Kelly Robinson on September 1, 2015 at 10:12am — 3 Comments

How (and Why) To Create A Facebook Video Ad

I read a post on RecruitingBlogs this morning that said you get the most views on a Facebook job ad. I'm calling BS in my first ever video blog post. 

Yeah yeah, I know video…


Added by Katrina Kibben on July 30, 2015 at 10:30am — No Comments

5 Reasons Your Job Ads Aren’t Working and Ways to Fix Them - Recording Available Now

The recording and slides are up and if you've ever posted a job before, you need to watch this webinar. Hosts Mike Walsh, …


Added by Katrina Kibben on August 14, 2014 at 10:30am — No Comments

11 Sources to Drive Traffic to Your Job Listings

You’ve spent all this time crafting your job listings and it’s published live on the web. Congratulations. How do you begin promoting it? Driving traffic to your job listings begins with a strategy because, let’s face it, your job listings are not going to engage great candidates if no candidates can find it. You can’t have a party if you don’t send invitations. Here are 11 free and paid sources from 5 different acquisition channels to get you started.…


Added by Paul Andre De Vera on August 7, 2014 at 3:30pm — No Comments

5 Ways Your Job Ad Can Attract More Candidates

A 2012 study by TheLadders revealed that Recruiters spend 6 seconds reviewing a resume. If…


Added by Ashley Zito Rowe on August 7, 2014 at 10:30am — 2 Comments

Job boards Aren't Dying (but a lot of recruiters are doing their best to help kill them off)

I sometimes think people are thinking far too hard and becoming much too confused about the whole recruitment process and how to attract applicants.

Job boards to me are the ideal and only place I would look for jobs. Why? Because it is so bloody simple. I register and set up some search terms so that…


Added by Alasdair Murray on June 19, 2014 at 6:30am — 7 Comments

Facebook’s June 2014 Ads Update - The Down Low

So I’m going to tell it to you straight. When it comes to investing time in a Facebook page, lately, I’m just plain against it. Well, that is unless you’re going to spend money on ads. Seriously. The social media budget is a reality.

I’m sorry if you’ve spent a ton of resources and energy building out an organic Facebook plan. News flash: the organic only days are gone. Organic reach is in the…


Added by Katrina Kibben on June 12, 2014 at 3:41pm — 2 Comments

Technology and the numbers game is destroying creativity of thought.

While browsing Twitter recently I noticed an organisation that was offering an all in recruitment advertising service for less than £200 (about $335), so I got in touch. Not because I have any jobs to advertise, but because I was curious. Here's what they told me:

"We will write your advert ensuring it is…


Added by Alasdair Murray on June 3, 2014 at 5:30am — 1 Comment

Best recruitment ads of the year?

What the most creative companies are doing now to get the best candidates.

Here are some samples, with more after the break.

United States Flickr Recruits Coders With Ads Hidden in Its Website’s Source Code. Where else?

“Lots of companies advertise their job openings to the ends of the earth, which we can’t really fault in this economy. But rather than let HR weed out applicants arbitrarily, Flickr decided to hide a link to its job…


Added by Jacob Share on March 24, 2014 at 11:08am — No Comments

The Truth About Job Postings

We’re all familiar with job postings. At some point you probably spent hours sifting through them to find your next job, so you know the basics. That’s why it’s surprising that so many are dense, boring and bland. It’s like everyone that writes a job posting forgets how our brains work when we’re looking for a job.…


Added by Cody Pierson on October 1, 2012 at 4:40pm — 5 Comments

Get Rid of JATS (Job Ads That Suck), Join the Movement!

By Dan Ridge, Senior Contributing Consultant, Q4B

I would like to think that our recruiting and management team at Q4B started something. A few months ago we decided to target a part of our recruiting process in an effort to improve the end results of the process. We noticed that this part of the process is a part of every recruiting organization’s process and that for years and years and years we have all been doing it the same way, with pretty much the same results.

The part…


Added by Daniel F Ridge on August 7, 2012 at 5:00pm — 29 Comments

Ever wondered what the clever phrases in those job ads actually mean?

Conduct an online job search these days and you’re soon confronted with lots of ads, many suggesting, without actually saying it of course, that each day spent working with them will be just like dying and going to heaven, only better. But should they be taken at face value?  Is your workplace heaven? Or is it more like hell, despite what that ever so enticing advertisement that lured you there in the first place suggested? Here I take a lighthearted look at what job ads say and what they…


Added by Alasdair Murray on April 24, 2012 at 7:00am — No Comments

5 Buzzwords You Should Know Before You Apply For That Job

This post originally appeared on the SkillStorm blog:

Job announcement
Image courtesy of photologue_np and



Added by SkillStorm on March 29, 2012 at 10:35am — No Comments

Most Job Posts Suck

That was the basic premise of a talk I recently gave at the Minnesota Recruiters' Conference earlier this month.  The presentation was titled, "Winning The Talent War With Effective Job Posts."

I thought I would share the main point of the talk...

Typical job posts do not affect a potential candidate's desire to apply.

Our job posts are all about our companies and what we want - they are totally focused on us.  We need…


Added by Eric Putkonen on March 22, 2012 at 10:51am — 4 Comments

Hiring Demand for Recruiters Increases Again in August

During August, more than 6,000 new online job ads were posted for Recruiters.  About 3,200 (52%) jobs were advertised by staffing firms and 2,800 were posted by employers (48%), both seeing about a 26% increase compared to the beginning of the year. This also represents a 31% year-over-year growth in hiring demand.


Hiring Demand for Recruiters over Past 4 Years…


Added by Carolyn Menz on September 13, 2011 at 10:44am — 5 Comments

5 Steps Recruiting Innovation:

Putting the Recruitment Innovation Summit in Perspective


I attended the Recruiting Innovation Summit hosted by ERE, LinkedIn, and Facebook's Richard Cho a few weeks ago.  The people, tone, and content of the event made it great.  It was well attended, and Richard Cho of Facebook is the man.  Attendees had an edge about them, giving you a sense that there is real momentum in the recruiting…


Added by Neil Costa on June 7, 2011 at 10:30am — 1 Comment

The most in demand occupation over the past 30 days - Computer Specialists

 The number one position that recruiters posted over the past thirty days was for Computer Specialists. There have been over 220,000 new jobs for Computer Programmers, a 26% increase from the same time period in 2010.


Hiring Demand for Computer Specialists by Employers – Past 4 Months: …


Added by Carolyn Menz on May 24, 2011 at 11:34am — 1 Comment

An Extra Serving of Grandma’s Chicken Soup - LinkedIn's Historic IPO

First, I would like to congratulate the employees and executives at LinkedIn.  What a tremendous day for your company.

The LinkedIn IPO has and will spark up the debate about an impeding Social Media Bubble.  But, if you are involved in the recruiting space in any way, you should be excited…


Added by Scott Ryan on May 20, 2011 at 8:58am — 1 Comment

How to Write An Effective Job Advertisement – Part 1

Also known as: “How not to write a horribly boring job advertisement”

Let’s start with defining effective. What is the goal? The primary goal of writing a job ad is to cast out your fishing line and hope you have the right bait on the hook to attract that right person sitting at home (or at their desk at their current job – not recommended) reading the help wanted ads…right? That way you can let the ad do all the work, and only the best and most qualified… Continue

Added by Jason Chagnon on May 18, 2011 at 11:39am — No Comments

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