All Blog Posts Tagged 'employer' (197)

Why you don’t need a social media strategy for your employer brand

Blasphemy! We’ve been reading article after article about how Snapchat is where to reach millennials, and at the very least I need an active Twitter feed!

Yes, that’s right, I don’t think you need to worry about a social media strategy for your employer brand…but more on that in a second. First, I want to share two personal stories.

Learning something new is overwhelming

A few years ago, I taught myself to program. I learned a few small things, like how to…

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Added by Phil Strazzulla on May 4, 2016 at 1:30pm — No Comments

The 4 P's of Employee Generated Content.

Employee generated content creates a powerful direct communications channel for companies to cut through the corporate copy and careers speak to tell a direct and intermediate story that cuts through the marketing BS and buzzwords to establish a direct, credible perspective on a role, location or business unit within a larger company or brand.

The…

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Added by Katrina Kibben on February 22, 2016 at 2:54pm — No Comments

Worst practices in Employer Branding

We don’t want to call any specific companies out because that’s not how we roll. But, we did want to point out a few worst practices in employer branding that we believe are hurting companies and, in some cases, costing them millions of dollars.

The goal here is not to…

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Added by Phil Strazzulla on February 22, 2016 at 2:00pm — No Comments

Why start now for your 2016 Employer Branding

Employer branding is clearly a priority for many organizations, and if it’s not on your radar, it probably should be. Here’s why you should start RIGHT NOW to…

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Added by Phil Strazzulla on December 30, 2015 at 2:30pm — 2 Comments

24 Awesome career pages to draw inspiration from

Looking to upgrade your careers page? Here are some of our favorite career pages from various industries. These pages are beautiful, mobile friendly repositories of information on what makes their company a unique place to work, highlight employee value propositions, and overall enhance the…

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Added by Phil Strazzulla on December 15, 2015 at 5:30pm — No Comments

The Holy Grail of employer branding: Employee Generated Content

What’s employee generated content?

Employee generated content is exactly what it sounds like: your employees talking about what it’s like to work at your company.  It takes the form of tweets, blog posts, their LinkedIn descriptions, conversations with friends…you get the idea.

The…

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Added by Phil Strazzulla on December 8, 2015 at 1:30pm — No Comments

Outsourcing: Is it The Choice for You?

There are many things to consider when deciding whether or not to outsourcing any of the tasks that are necessary for running your business. Labor costs, and the availability of human resources, are just two things that you must keep in mind while you are making this decision. However, the most important consideration that should be driving your decision on this matter is this; Are you able to dedicate the time and resources…

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Added by John Unger on November 17, 2015 at 4:50am — No Comments

Employer Branding Lessons You Should Know With @MattCharney and @JenniferNAtDell

Why is transparency so important to employer branding? 

How do you build transparency in your organization for a better employer brand?

Why is it so important for your employer brand that your team is human? How does that idea translate…

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Added by Katrina Kibben on October 13, 2015 at 5:00pm — No Comments

Five Ideas to Help Shorten Your Job Search

The job landscape continues to be difficult to navigate, especially for those already unemployed. If you're in this position, you probably want your job search to be over as quickly as possible. Here are five ideas to help shorten your search.



Assess Your Goals

Take time to assess your goals and…

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Added by Brooke Chaplan on September 23, 2015 at 4:15pm — 1 Comment

Top 5 Headaches Today's Employers Face (And How You Can Address Them)

Employers (like myself) juggle hundreds of problems at any given time, and having a crowded head makes it much more difficult to accomplish the tasks at hand efficiently. While I've spent a…

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Added by Maren Hogan on August 31, 2015 at 10:53am — 2 Comments

Are Your Employees Part of Your Employer Brand?

The recruiting world has had to think like marketers lately.  In order to compete for top talent, they've begun strategically communicating with job seekers in numerous ways. Many recruiters are now crafting engaging job advertisements. Other recruiters have created branded corporate career pages.  But…

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Added by Catherine Hess on August 26, 2015 at 5:02pm — No Comments

On-Demand Recruiting: Amplify Employment Branding & Talent Acquisition

READ MORE

Along with the economy, recruiting software continues to improve.  To compete for top talent, studies suggest the integration of technology, data, and HR…

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Added by Jaime Spuhler on August 14, 2015 at 12:08pm — No Comments

The Long-Term impact of the Candidate Experience on Your Bottom Line

I recently interviewed Tim Keningham, Global Chief Strategy Officer and EVP at Ipsos Loyalty. Tim is co-author of a terrific new book titled The Wallet Allocation Rule. At one point, our conversation focused on recruiting, and more…

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Added by Peter Clayton on April 23, 2015 at 12:26pm — 1 Comment

Employer Branding and Social Recruiting Stats You Need

Employer branding, employee engagement and social recruiting.

Three phrase in every talent acquisition professionals’ vocabulary. It’s also the three areas where most HR leaders are trying to build business cases for new initiatives that will keep their company on the edge of hiring…

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Added by Katrina Kibben on March 3, 2015 at 3:56pm — 4 Comments

Recruitment Marketing 101

As a marketer in a recruiters world, I clearly have a different perspective on this whole "candidate experience" thing. I'm less worried about getting people in the door and wondering how the hell you even got anyone to apply after those awful reviews. (Do you seriously have dry holiday parties? Forget it.)

The thing is, recruiters don't usually think about reviews and the candidates…

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Added by Katrina Kibben on February 3, 2015 at 11:00am — No Comments

Recruitment Strategies: Axial's Great Employer Branding



Axial is on a mission to connect every private company with the capital necessary to grow,…

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Added by Suzanne Holloway on December 1, 2014 at 1:45pm — No Comments

Doing Your Homework: Researching a Prospective Employer

If you are in the market for a new job, there is good news. Times have never been better for easy access to information on available jobs. Regardless of whether you are looking for jobs in Orlando, Florida, Los Angeles, New York or anywhere else in America, you can quickly find job listings online, or in traditional job sources such as newspapers and drop-in employment centers. It is even possible to set up auto alerts to be notified when opportunities matching your skills become…

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Added by John Conor on September 28, 2014 at 11:38pm — No Comments

Building Your Employer's Brand Equity Before You Withdraw

The other day one of my young writer friend, working with the largest publishing house and next thing I hear, is he is quitting tomorrow. This was certainly a shocking surprise for me.

He was working with top most leading brand/firm, that others would dream about, perhaps a job to kill for. The…

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Added by Amitabh Das on April 14, 2014 at 7:30am — No Comments

Can We Be Friends?

During the pursuit of great candidates, ask yourself these questions:

Do candidates know you? Do they like you? Do you stay in regular contact with your candidates even if they don’t get the job? Do they come to you and a knowledgeable resource when it comes to employment?  …

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Added by Jackye on January 25, 2014 at 1:12pm — No Comments

Recruiter Poll Regarding “Active” Applicant Interactions

If an interested and qualified applicant contacted you directly (or was referred to you by a mutual professional connection) for one of your open/posted requisitions would you:

A) Call him/her ASAP to discuss

B) Email him/her ASAP to schedule a phone call when…

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Added by Kelly Blokdijk on January 22, 2014 at 9:30pm — 9 Comments

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