Everyone knows what a brand is… most people associate it with a product or a company like Cheetos® or Nike®.  We have been talking about Corporate Brand in the recruiting industry for quite awhile and now Personal Brand has become just as popular.  You hear it on everything from the Wall Street Journal to America’s Next Top Model.  What exactly does Personal Brand mean and do you really need one? 

I teach a workshop on personal branding so I read a lot of articles on this…

Do you ever wonder what makes some recruiters so successful while others don’t seem to be able to produce great results?  I’ve been in the business for a long time and worked with many, many recruiters in both agency and corporate environments.  The great ones are happy to share their knowledge and secrets of success and I am an enthusiastic learner.  Allow me to share what I have learned with you and I would love to hear back what you have learned on your recruiting journeys.  What I have…

I would wager that it wasn’t a recruiter.  This was a question I used to jokingly ask my potential candidates to break the ice, get them relaxed and open up.  Usually they would say something like “I’ll let you know when I decide to grow up” or “retired” or simply “employed”.   Funny, they all seem to hold true, even today.  I don’t ask that question anymore but the “retired” answer seems to be more and more attractive to me now.  If not retired, then maybe ready for my next stage of life…