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Julie Salerno's Blog (23)

How to Convince a Combative Hiring Manager to Change

We all have routines. These daily and weekly routines can be hard to break or even change. Recruiters love the concept of video interviewing replacing traditional interviews, but it can be tough to get the hiring manager on board. While video interviewing saves more than time, money, and effort, hiring managers may balk at having to change their routine. What…


Added by Julie Salerno on July 18, 2014 at 10:30am — 3 Comments

6 Sheep to Count Before the Interview of Your Dreams

The perfect interview… a dream come true. For a recruiter or hiring manager there is almost no better feeling than a perfect interview with a dream candidate. Unfortunately, the hiring manager can’t really control the quality of the candidate. You can, however, control the quality of the interview. First, actually take the time to read the…


Added by Julie Salerno on July 11, 2014 at 9:30am — No Comments

5 Special Ways to Stand Out to Candidates

Have you ever applied to a company only to find a communication barrier on the recruiting end? Or, in the very least, tried to look at a company career page and find it hard to navigate? That would be an example of poor employer branding. A company who is candid with candidates about their company and the application process is more likely to have happy employees. Truth is,…


Added by Julie Salerno on July 9, 2014 at 9:30am — 4 Comments

4 Reasons to Serve Your Company with Video Interviewing

Video interviewing does more for your company than reducing costs. While it is a great alternative to traditional interviewing, it doesn’t sacrifice any of the qualities of the face-to-face experience. Rather, it transitions it to eye-to-eye. The camera focuses on a candidate’s (and the interviewer’s) face and gives insight into whether there is interest in the position. With…


Added by Julie Salerno on June 28, 2014 at 10:30am — No Comments

8 Ways Video Interviewing Can Slash Recruiting Costs

2/3 of HR and recruiting pros are already turning to video interviewing and screening because of their established return on investment. However, not everyone knows just how many areas of recruiting costs can be drastically reduced by implementing video…


Added by Julie Salerno on June 21, 2014 at 9:30am — No Comments

4 Reasons You Should Dive in to Video Interviewing

People thrive on stability and predictability. So when a recruiter suggests video interviewing as an alternative to the traditional, the hiring manager may panic. Unfortunately, many hiring managers aren’t aware of the reasons they should use video interviewing. The cost-effective method of deepening the talent pool provides consistency and…


Added by Julie Salerno on June 20, 2014 at 10:00am — 1 Comment

5 Places to Build Your Visual Brand

As a video interviewing company, we embrace the power of visual tools in the hiring process. Face-to-face screening and interviewing brings an element into the process that no resume, or phone conversation can bring. That being said, there are so many ways to build brand recognition and reputation with visuals throughout every step of the …


Added by Julie Salerno on June 7, 2014 at 10:30am — 1 Comment

8 On-Camera Tips for The Best Video Interview Possible

Whether you’re the interviewer or the interviewee, on-camera time doesn’t come naturally to most of us. There are very few Shirley Temples in the world that seem to have been born to be in front of a camera. The rest of us need a little help. Here are some pointers for bringing your A-game to the interview, regardless of which side of the camera you’re on.

Sit Up…


Added by Julie Salerno on May 26, 2014 at 10:30am — No Comments

The Stress of Business Travel is Costing You!

Business travel is simply a part of many of our professional lives. Whether you enjoy getting out of the state for a bit, or dread the time away, traveling today presents its stressors for everyone. HEC and Carlson Wagonlit did a pretty rad job of putting this infographic together by gender and professional level on the stresses of…


Added by Julie Salerno on May 24, 2014 at 10:00am — 1 Comment

What Are Millennials Looking for in the Hiring Process?

School is getting out and another wave of young professionals is slated to roll in the door of your booming business. Are you prepared for them with targeted recruiting efforts and a tailored hiring process? Do you have a hiring process that will send them running back to Google, or one that is designed to invite them and capture their attention?



Added by Julie Salerno on May 23, 2014 at 9:30am — No Comments

What’s Your Mobile Recruiting Strategy?

LinkedIn is always good for a survey on the latest recruiting and HR trends! Recently they polled 800 professionals and over 13,000 talent acquisition leaders to gauge the importance of …


Added by Julie Salerno on May 22, 2014 at 9:00am — 1 Comment

3 Ways Your Hiring Managers Can Sell the Company

Let’s get something straight right away, “selling the company” isn’t something that an organization does just to attract candidates. Selling the company fortifies the employer brand, creates fans and customers and tells the company culture story. In this respect, hiring managers are doing a lot more than just hiring, but they might not be aware…


Added by Julie Salerno on May 8, 2014 at 9:00am — 1 Comment

How To Be EEOC Compliant with Video Interviewing

“Compliance”-that one word constantly on the mind of HR professionals everywhere. HR is tasked with maintaining compliance in so many different areas, using different tools and software. It doesn’t matter what medium a company chooses (phone, video, digital, simple resume screening) to screen and interview candidates, compliance and…


Added by Julie Salerno on May 7, 2014 at 9:30am — 2 Comments

Let’s Talk CTAs in Your Recruiting Process

Candidate emails, social media posts, the company blog and job listings are just a few of the points in your recruiting initiatives that should always, always, always include a call-to-action of some sort. Candidates, customers and clients need to know the next steps, what is expected of them and what they can expect from you.

Lucky for us, Dan Zarrella at HubSpot (…


Added by Julie Salerno on April 22, 2014 at 9:00am — 1 Comment

Expert Advice on Employee Retention

Retention is quickly becoming a major concern for organizations of every size and in every industry. According to PayScale’s 2014 Compensation Best Practices Report, in 2009, only 28% of companies considered employee retention a main…


Added by Julie Salerno on April 20, 2014 at 8:00am — 2 Comments

What We Can Learn from Military Recruiting Tactics

They’re just plain good at what they do. Consider asking your candidates to sign on for four years; each position might be a tougher sale. It’s a battle for military recruiters, but they have always seemed to have the resources and tactics to get the job done. Here’s what we can learn from military recruiters.


Everything from the uniforms, down…


Added by Julie Salerno on April 19, 2014 at 8:00am — 1 Comment

Spring Cleaning Your Recruiting Process

We’re cleaning out our garages, homes and probably Dropboxes; so why not the recruiting process? Recruiters can add all the great new recruiting tech to their processes, but maintenance and upkeep are just a fact of life. Don’t let your recruiting process get cluttered with old practices, redundancies and inefficient ways of getting to your goals.

Are your canned…


Added by Julie Salerno on April 18, 2014 at 1:06pm — 1 Comment

What is Glassdoor Saying About You? Does it Matter?

We’ll cut right to the chase; yes, it does matter what has been posted about your company on Glassdoor. With over 6 million company reviews, CEO approval ratings, salary reports, interview reviews and questions, office photos and more, this transparent career…


Added by Julie Salerno on March 19, 2014 at 3:30pm — 2 Comments

How 3 Major Companies Do Telework

Do you remember reading about Robert Crandall, former head of American Airlines, calculating that if they removed just one olive from every salad served to passengers, nobody would notice, and the airline would save $100,000 a year? Innovative thinkers like Crandall have made telecommuting their olive. The larger the…


Added by Julie Salerno on March 18, 2014 at 9:30am — 2 Comments

Are Smart Homes a Smart Move for Google? 3 Great Perspectives on the Nest Labs Acquisition

Very recently Google announced their acquisition of Nest Labs, the maker of high-tech thermostats and smoke detectors, for $3.2 billion. You may be thinking, “So what, Google bought some thermostats?” Well it’s actually a pretty big deal; to be exact, it is the second largest deal in Google’s history.

eMarketer reports that the …


Added by Julie Salerno on March 16, 2014 at 3:30pm — 1 Comment

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