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Courtney Hunt's Blog – February 2012 Archive (7)

Social Media: From Novelty to Utility

Media hype notwithstanding, social media is still a novelty to many professionals, especially those in leadership positions. Rather than viewing them as a radical departure from traditional communication approaches, however, it’s better to think of them as “new tools for doing old things” and to remember that digital technologies are facilitators and enablers, not an…

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Added by Courtney Hunt on February 29, 2012 at 7:30am — No Comments

Social Media Engagement: 5 Guiding Principles

Extending the ideas in my previous piece on social media engagement (7 rules for working smart, not just hard), my latest blog post offers 5 principles to guide the efforts of both individuals and organizations. As with the previous piece, it is targeted to rookies who are just getting started with social media, as well as those who want to regroup and…

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Added by Courtney Hunt on February 22, 2012 at 1:00pm — No Comments

Social Media Engagement: 7 Rules for Working Smart, not Just Hard

Written for both individuals and organizations, my latest blog post provides high-level guidance for rookies who are just getting started with social media, as well as those who are looking to add more structure, focus and discipline to existing initiatives. The guiding principles address topics such as setting goals, assessing the operating…

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Added by Courtney Hunt on February 20, 2012 at 10:29am — No Comments

Blogging: A Comprehensive Beginner’s Guide (updated)

I have written a blogging beginner’s guide for people who want to incorporate blogs into their organization’s social media efforts but aren’t sure where or how to begin. Individuals interested in blogging for personal/career management reasons, as well as folks aspiring to be professional bloggers, may also find the guide useful in helping them…

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Added by Courtney Hunt on February 9, 2012 at 12:30pm — No Comments

The Social Media Garden: A 2.0 Organizational Research Study

"What do you think are the main barriers for organizations in embracing social media practices and what ideas do you have for overcoming them?" This is the question at the heart of a public research study being conducted by Silverman Research, which uses a social research methodology rather than a survey format to capture and develop collective insights on important questions. Everyone is…

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Added by Courtney Hunt on February 7, 2012 at 9:30am — No Comments

Social Media Resolutions: Made Any? Kept Any?

As 2011 faded from memory and 2012 came into sharper focus, people around the world engaged in the annual “resolution ritual.” My latest blog post invites folks to share their social media goals for the year ahead, evaluate the progress they have made so far in keeping the resolutions they have made, and refocus their efforts to ensure their goals are realistic…

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Added by Courtney Hunt on February 2, 2012 at 2:32pm — No Comments

7 Simple To Dos for LinkedIn Rookies to Enhance Their Profiles

Judging from the anemic LinkedIn (LI) profiles I view on a daily basis, I hope that many professionals have resolved to enhance them in 2012. I know people are busy, but if how they represent themselves as professionals is important to them (and it should be), they need to make the time. Anyone who can manage to carve out time to go to a hair stylist should also be able to carve out time to ensure their basic cyber presence is well styled too.

My latest SMinOrgs blog post provides…

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Added by Courtney Hunt on February 1, 2012 at 10:30am — No Comments

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