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Courtney Hunt's Blog – May 2012 Archive (5)

Social Media Experts I: Why Organizations Need Them

Many people are critical of the notion of social media experts, falsely claiming they don’t exist – and by extension implying they aren’t necessary. These criticisms, combined with the pervasiveness, low cost, and relative ease of use of social technologies, lead many people to assume (also falsely) that DIY and “give it to the intern” approaches are…

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Added by Courtney Hunt on May 16, 2012 at 7:00am — No Comments

Social Media Engagement: Guidance for Rookies

Earlier this year I wrote a series of
SMinOrgs S.M.A.R.T. Blog posts targeted to social media rookies and others who want to engage more efficiently and effectively. These posts capture many of the "Welcome to the Digital Era" themes I highlight in the presentations I give. Scroll down to read more about:



  • Social Media: From Novelty to Utility

  • Social Media Engagement: 7 Rules for…
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Added by Courtney Hunt on May 14, 2012 at 7:00am — No Comments

Social Media Education & Training: Pro or Con? Please Discuss…

Questions about social media education and training often result in passionate discussions about the relative value of formal and informal learning when it comes to acquiring the knowledge, skills and abilities necessary for effective digital engagement. Most of the participants in these discussions are early adopters who have successfully…

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Added by Courtney Hunt on May 10, 2012 at 12:24pm — No Comments

Digital Era Competencies: How Do Your Candidates- and You - Stack Up?



Do your job candidates have the knowledge, skills and abilities necessary for success in the Digital Era? Regardless of the sector people work in, their professional discipline, their place in the organizational hierarchy – and to some extent their career stage – there is a core set of competencies necessary to effectively leverage new technologies to…

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Added by Courtney Hunt on May 8, 2012 at 9:47am — No Comments

The New Digital Divide: Thoughts for Leaders and Laggards

The digital divide has increasingly become about knowledge and adoption of new technologies rather than access. Which side of the divide are you on - are you a leader or a laggard? This post offers insights into the factors contributing to the growing chasm between those who have embraced and leveraged new technologies and those who haven’t. It…

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Added by Courtney Hunt on May 1, 2012 at 2:31pm — No Comments

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