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What you want from job boards in 2010 (and more)
A few weeks ago I put out a request: what would you want to see from job boards in 2010? Quite a few of you responded – so here are your comments and ideas:
1. Better crafted job posts: This is in fact something that a job board can’t produce, as it’s the responsibility of the employer. Such a small thing – and yet most employers and recruiters still fail to post engaging, succinct, and informative job ads. Let’s put it this way – if you don’t write a great job ad, someone else will…and they’ll get the candidates you wanted!
2. Better pricing: The consensus seems to be that old-style ‘monster’ pricing is on the way out – to make the way for what? Not sure, but I’m betting we’ll continue to see changes in how employers pay for job board services.
3. Stop the job boards already!: As one person said, “Can everyone and their mother stop trying to create a “niche” job board? Oy.” Well, you can ask – but I suspect people will keep creating as long as there’s a demand.
4. Fewer duplicate jobs: A side effect of job aggregators and lots of recruiters, duplicate job postings seem unlikely to disappear.
5. No spam job postings: As discussed last week, ‘fake’ job postings – and ads for multi-level-marketing, work-at-home, and other ‘opportunities’ – make both job seekers AND employers unhappy.
6. Move beyond the job post / resume paradigm: For some, the advent of social media will kill the traditional job board model. For others, job boards just need to get better at what they do.
So what are your thoughts? What would you like to see from job boards in the coming year?
1. Better crafted job posts: This is in fact something that a job board can’t produce, as it’s the responsibility of the employer. Such a small thing – and yet most employers and recruiters still fail to post engaging, succinct, and informative job ads. Let’s put it this way – if you don’t write a great job ad, someone else will…and they’ll get the candidates you wanted!
2. Better pricing: The consensus seems to be that old-style ‘monster’ pricing is on the way out – to make the way for what? Not sure, but I’m betting we’ll continue to see changes in how employers pay for job board services.
3. Stop the job boards already!: As one person said, “Can everyone and their mother stop trying to create a “niche” job board? Oy.” Well, you can ask – but I suspect people will keep creating as long as there’s a demand.
4. Fewer duplicate jobs: A side effect of job aggregators and lots of recruiters, duplicate job postings seem unlikely to disappear.
5. No spam job postings: As discussed last week, ‘fake’ job postings – and ads for multi-level-marketing, work-at-home, and other ‘opportunities’ – make both job seekers AND employers unhappy.
6. Move beyond the job post / resume paradigm: For some, the advent of social media will kill the traditional job board model. For others, job boards just need to get better at what they do.
So what are your thoughts? What would you like to see from job boards in the coming year?
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Comment by Roger Prussack on January 12, 2010 at 11:44am
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Try a Career SEOSite - incredibly beneficial & cost effective way to optimaize & highly rank your active jobs directly from your ATS into a company branded socially enabled envionment within the organic search results on all the major search engines.
http://www.insidetmp.com/products_services/interactivesolutions/fil...
Please feel free to reach out to me for more information.
See why TMP is The Digital Brand Authority
Roger Prussack
Director of Business Development/Healthcare
TMP Worldwide Advertising & Communications, LLC
255 Alhambra Circle
Coral Gables, FL 33134
305-704-4795 phone
305-397-3615 mobile
305-704-4787 fax
roger.prussack@tmp.com
www.tmp.com
www.tmphealthcare.com
http://www.talentbrew.com/home/author/gretasherman
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Comment by Jason Monastra on January 12, 2010 at 12:24pm -
Our company just test drove the new technology that TMP and Monster are placing out there. Albeit impressive, the results do not account for the vastly increased price associated with the service over traditional Boolean search. When are the companies going to realize that the need to improve the quality of their product every year without massive cost increases. Instead we get steady increases on the same technology every year, and then a massive increase when they finally do what they should have been doing the whole time - making a better service.
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f.y.i. - TMP & Monster are no longer affiliated together as the same company. Both organizations went indpendent back in July of 2006. Feel free to reach out to me for proven client case studies stressing it's cost value & effectiveness driving results. Best regards, Roger
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Comment by Jason Monastra on January 18, 2010 at 11:36pm
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I am aware that the companys are seperate. I have intimate knowledge of their background from first hand experience coupled with management user interaction. My question remains the same - when are companies going to start delivering specific value added services and increases in their technology without the vast cost increases. When doing vendor selection and evaluation, the smaller and mid size companies continue to gain ground showing specific advantages over large companies both in relationship management and service offering, inclusive of cost value analysis. In our recent evaluation, we find that massive cost increases in addition to incremental annual increases show little value and drive smaller/mid size companies to review alternate strategies with more attentive and fluid vendors.
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