Do crappy job ads = crappy company culture?

I have this theory that job ads reflect the "quality" of a company's culture. Here are a few examples of what I mean... 

Job ads full of typos, misspellings, grammar errors and poor formatting, such as chunks of jumbled text, look sloppy and reflect a place that doesn't value professional communication skills or care about producing audience oriented content. 

Job ads with a "list of demands" in the form of multiple bullets beginning with "must have this" or "must be that" indicate a company that operates with a command and control mentality. 

Job ads that have tons responsibilities and duties galore, but don't provide any context of business impact or any sense of what might be a priority activity versus an occasional task, give the impression of a chaotic atmosphere. 

Job ads that appear to be recycled postings that were haphazardly slapped together a decade+ ago but never updated since, hint of bloated bureaucracy and stagnation.

Whoa, whoa, whoa... I was going to apply until I saw that I must be knowledgeable in MS Office Suite including MS Word, Excel and PowerPoint. And, what the heck is this Internet gizmo you expect me to be familiar with? 

There are plenty more examples, but you get the idea.

In this era where employer branding and candidate experience should FINALLY actually mean something, how can the above not equate to a less than desirable culture? 

Views: 422

Comment by Craig Kelly on February 15, 2016 at 3:50am

Good post 

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