Hiring managers and Social Media!!
So first this post is more geared toward corporate recruiting, but some could be applied toward any staffing.
So one of the big questions I get is what can hiring managers (HM) do to help staffing with regards to social media. The answer is simple, a lot.
It can start with ensuring the HMs has a complete LinkedIn profile and at the very least a twitter account. If at all possible a Blog, and accounts with some of the other social media sites such as; Facebook, Google+, Branchout, Beknown etc.
Make sure they tweet, blog, etc. about things like; thoughts on a particular subject related to their vocation, a day in the life of someone at their company, and of course openings they have and want to fill. Bring in RSS feeds form their company talking about the company and the openings. Make sure those feeds are shared through tweets and again are shared on their LinkedIn profile and to their other social media sites. Make sure they update their twitter account either by hand or through various auto tweeting tools and RSS feeds regularly.
Ensure the HMs put their LinkedIn, twitter, and other social media links in their signature block and asking people to connect. Also a link to their openings and jobs page.
Make sure they get involved in user groups and try to connect to others there and have them connect via LinkedIn and twitter. Promote their filed, jobs, and their openings.
Most importantly make sure the HMs connects with their staffing professional (SP) on LinkedIn and all social media sites.
If an HM does these things they will go a long way in helping staffing with regards to social media.