Almost every week I see another blog post or story about a trend, product, or development that will doom job boards. Let’s be honest – writing about the death of any institution, especially one used by millions of people worldwide, is a great way to gather eyeballs and readers.
But as I was considering my latest snarky response to such an article, it occurred to me: What exactly is a job board these days? To wit:
Here’s what I think: the term ‘job board’ is a term coined during the dawn of online recruiting for sites such as Dice and. It was a way of putting tactile terms onto a virtual world, helping us understand there was an electronic board out there in the ether, covered with jobs.
Fast forward almost two decades: the term is still around because: a) humans are creatures of habit; b) humans are lazy; and c) it is still, in some very general way,accurate. Yes, all of the sites mentioned above (and tens of thousands of others) are much more than electronic ‘job boards’. But at their core, they exist toconnect employers and job seekers.
Consider the question another way: if you removed the ability of all aforementioned sites to connect employers and job seekers, what would remain? Would they still be functional? Profitable? Durable?
I think not.
So, call a job board what you will. Maybe you’ll coin the great new term that replaces ‘job board’. But remember – it’s not a bad word, an epithet, or a thing of the past. It’s simply a commonly used term to describe an incredibly wide, diverse, and useful collection of sites that connect employers and job seekers.