Your Guide to Google+ for Recruitment Marketing

If you’re trying to reach out and find the best candidates, it might be time to start taking Google Plus a little more seriously. With over 300 million monthly visitors accessing the site, it’s clear that this is no longer the ghost town of social media that everyone ignores. Just as with any other social network, the name of the game is of course networking. If you aren’t willing to put in the time and effort to become an influential member of the community, chances are that you won’t be able to get as much out of the service as you otherwise might have. By becoming well-known and respected on Google+, you will give yourself the opportunity to become more visible on the internet and reach out to more possible recruits.

In addition to making yourself easier to find, you’ll also be able to engage with candidates in a variety of ways. Google’s social network provides a lot of great means for communication including +1’s, Google Hangouts and even the ability to share files through Google Drive. Need someone to provide you with a resume or cover letter? Well, all they have to do is upload it to their Google Drive or create it from scratch as a Google Document. The opportunities for not only communication but sharing of information are limitless, and they are extremely helpful for recruiters.

If you haven’t taken advantage of this fantastic resource, this helpful infographic will explain exactly why it’s so important. Whether you’re already using the service or you have yet to create an account, this guide to Google+ will help you to discover how to make the best use of the social network and become a part of the influence loop. As an influencer, you’ll have access to more candidates than ever before. What are you waiting for? Make Google Plus a part of your recruiting efforts and reap the rewards of this incredibly connected network!

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Tags: Corporate Recruiting, b2b, google+, marketing, media, social

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