All Blog Posts Tagged 'Employer' (59)

What Constitutes Employer Branding?

There are so many different avenues to spend time and resources on when it comes to "employer branding."  To make matters worse, many talent acquisition offerings have some sort of "employer branding" angle to them that is designed to get HR to buy.

However, the vast majority of these offerings are more about traffic than they are about your over all employer brand. Check out what we mean in this video:…

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Added by Phil Strazzulla on June 7, 2018 at 12:30pm — No Comments

Top HR and Recruiting Influencers in 2018

Who are the top influencers in the HR and recruiting in 2018? Find out and follow them to stay up to date with the latest industry…

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Added by Kristina Martic on May 22, 2018 at 1:00pm — 1 Comment

Improve your LinkedIn Company Page in 4 Easy Steps

In this blog post, you will learn how to improve your LinkedIn Company Page in 4 easy steps!

Benefits of a LinkedIn…

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Added by Kristina Martic on May 15, 2018 at 9:17am — No Comments

What is the difference between Employer Branding and Recruitment Marketing?

Employer Branding and Recruitment Marketing have gone from HR buzzwords to must have recruiting strategies. However, many HR professionals are still puzzled by these terms and they can’t…

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Added by Mario Buntić on March 29, 2018 at 3:01am — No Comments

Building a career in Employer Branding: Q&A with Jason Jones of LogMeIn

There was so much to learn about the life of Jason Jones and how he is leading recruitment marketing efforts at LogMeIn as their Employer Branding Specialist. We were fortunate enough to dig into the ins and outs of a day in the life of an All-Star Employer Brander and how much passion there is for ensuring people love their…

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Added by Phil Strazzulla on March 19, 2018 at 12:00am — No Comments

Tips on Building a Career in Employer Branding

Yesterday we got the chance to talk with Lisa Chartier of Philips about what it takes to work in employer branding. While you can view the entire discussion below, we wanted to share some of the key takeaways from our conversation.

Also, you can click here for employer branding jobs from companies around the world, updated via the hashtag…

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Added by Phil Strazzulla on March 15, 2018 at 12:30pm — No Comments

Driving ROI Through Employer Branding

Employer Branding return on investment (ROI) can seem like a very nebulous and hard to measure concept.  However, we all know that without a clear business case, it's not wise to spend resources on any activity.  And, we see time and again the business leaders who are able to link their efforts to changes in the P&L get more freedom and control within the organization.

So, it's pretty important to master this concept.

Here are the mistakes I see people make with…

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Added by Phil Strazzulla on March 12, 2018 at 12:00pm — No Comments

How Strong is Your Employer Branding?

First things first, what does employer branding really mean?

Employer brand is the term commonly used to describe an a company’s reputation as an employer, and its value proposition to its employees, as opposed to its more general corporate brand reputation and value proposition to customers.

According to the LinkedIn…

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Added by ISL Recruitment on February 16, 2018 at 5:00am — No Comments

5 Top Skills That Employers Seek in a Team Leader

Every individual might have essayed the role of a leader in childhood to complete some gaming mission or led a group of students in school during some competition. It might have made your parents heart swell with pride. In the same way, as you moved up the positions in your organization, the resume would have included of the usually common bullet 'Experience in handling a team of x number and demonstrated leadership abilities'. This is actually a common phrase present in the job…

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Added by Sandy Dsouza on January 4, 2018 at 3:35am — No Comments

Which Factors Should Employers Consider Before Choosing Right Payroll Software?

In today’s fast paced startup ecosystem, a meticulous approach is must for running a company – be it small or large. In light of this, companies that carry even slightest of HR and payroll mistakes can throw their entire business off the track. Therefore, it is crucial for business owners to invest in a right payroll solution so that they can easily handle and manage their employees’ records…

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Added by Micheal zhou on December 7, 2017 at 7:58am — No Comments

Who Is Responsible for Employer Branding? CEO, HR, or Marketing?

What came first, the chicken or the egg?

Who is the greatest female tennis player of all-time?

Who belongs on the Mount Rushmore…

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Added by Anthony E. Gyamfi on February 28, 2017 at 12:13pm — No Comments

5 Ways to Include Your Employees in Your Employer Branding Efforts

By Tracie M. Davis, MBA

There are lots of organizations that invest a lot of time and money into developing a strong employer brand to attract top talent. Leaders understand the power employer branding has in sparking the interest of talented professionals.

Now, what happens…

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Added by Tracie Davis on May 21, 2016 at 12:13pm — No Comments

Why Your Company Needs Employer Branding & How To Get Started

There is no company on the planet that shouldn’t use employer branding to help them attract and hire the best talent. That was my response when I was recently asked by John Sumser, Principal Analyst at KeyInterval Research and Founder of HRExaminer, to share my…

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Added by Will Staney on May 3, 2016 at 3:33pm — 1 Comment

3 Simple Steps to Better Job Descriptions

Today’s candidate finding your job description on your company careers page is not going to be their first interaction with your brand.  More than likely that candidate has done some research on you long before they ever make it to the apply stage.  Today’s candidate will dig into your social…

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Added by Daniel Fogel on August 4, 2015 at 2:00pm — No Comments

Why Hiring Managers are Responsible for Business Branding

How businesses treat their candidates during the recruitment process directly impacts the perception of their brand in the market. The public image of a business doesn’t just stop with the marketing department, it is affected by the way in which businesses treat people – that means potential candidates as well…

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Added by Enigma People Soultions on January 20, 2015 at 9:30am — 2 Comments

Employer Branding - Focus on the business outcomes, not the methodology

Whenever I begin working with a new client, my first task is to understand the landscape. Often what people think they want is not always what they actually need. They look at what appears to be a solution, but without asking the right questions. This often focuses on inputs rather than outputs –we want some staff training/focus groups/workshops as opposed to what is the business outcome we want to achieve?

Don’t aim to solve problems.…

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Added by Nick Price on November 12, 2014 at 7:30am — No Comments

The Power of Film - Ten Top Tips for successful Employer Branding films

Bringing brands and the workplace to life using film has been achieved successfully by many organizations, but the way in which it is now used when it is so accessible has created more opportunities for using this powerful medium as part of an employer brand strategy.



I regularly use film as part of…

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Added by Nick Price on October 16, 2014 at 8:00am — 3 Comments

Are You Going Employer Bland?

It has been a while since your company took a look at their employer brand. Unfortunately, it falls under the radar for many. They’ve become utterly sluggish in creating a new strategy for the outdated brand. The workforce that’s leaving their college internships for employment with benefits isn’t drawn to the same marketing and recruiting techniques as the…

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Added by Sean Pomeroy on October 13, 2014 at 11:57am — 1 Comment

Your Employer Brand Needs Some Attention

There. It’s out in the open. No foul intentions, but sometimes the truth can sting a little. There are tons of articles out there in cyber space covering employer branding with about million statistics in every one of them. Little did you know, your branding falls under the not-so-flattering category of statistics. One of the galling pieces of datum is that 29% of …

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Added by Raj Sheth on September 30, 2014 at 3:49pm — No Comments

Doing Your Homework: Researching a Prospective Employer

If you are in the market for a new job, there is good news. Times have never been better for easy access to information on available jobs. Regardless of whether you are looking for jobs in Orlando, Florida, Los Angeles, New York or anywhere else in America, you can quickly find job listings online, or in traditional job sources such as newspapers and drop-in employment centers. It is even possible to set up auto alerts to be notified when opportunities matching your skills become…

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Added by John Conor on September 28, 2014 at 11:38pm — No Comments

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