Association X-Ray 9-Step "Plan of Attack"

Association sites are an excellent source of professional and contact information. Are you familiar with associations in your industry? Finding them is as easy as Googling for <industry name> <location name> association.

How would you research an unfamiliar association site? When I research an association site, I am interested in pages with lists of members and in contact information (that will let me look up additional background).

Here are nine simple Google search templates I use when researching an association site:

  1. “”
  2. “” “”
  3. <some company email extensions>
  4. filetype:xlsx
  5. member directory
  6. search for members
  7. roster
  8. attendee list
  9. Bob Mary Lisa (or other names)

Depending on the association, these strings can unveil some treasures.

You can pick a few Association sites using the Custom Search Engine "Diversity Associations", Then, try the nine templates above, and see what you would find!

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