How (and Why) To Create A Facebook Video Ad

I read a post on RecruitingBlogs this morning that said you get the most views on a Facebook job ad. I'm calling BS in my first ever video blog post. 

Yeah yeah, I know video isn't your favorite for recruiting but there are big benefits to using video on Facebook - one being actually getting more views, of course. Thanks to Facebook's algorithm, video and other multimedia that isn't a text based post work and I'm breaking down how you can make it work for you.

 Watch this video to learn more about why Facebook videos are an untapped asset when it comes to social recruiting and the key elements you'll need to include to make a Facebook video ad that drives applies and hires. 

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