Tanya Williams
  • Brisbane, QLD
  • Digital conversations
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  • Michel Reverte

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A blog post by Tanya Williams was featured

How to use Facebook ads to reach passive candidates Part 2

As I discussed in part 1 of the series, new technology is readily available to help recruiters do their jobs better but unfortunately, it is greatly underutilized as recruiters are either not aware of the options or they don't know how to use them effectively. In Part I spoke about the importance of the context of your ad content. In Part 2 I talk about the main ad elements you need to get right. One of these is using Facebook Ads to Reach Passive Candidates.Here is part 2 to find out why you…See More
May 4
Tanya Williams commented on Tanya Williams's blog post 'How to Use Facebook Ads to Reach Passive Candidates'
"thanks for your detailed response Sara :-) Totally hear you and not denying that was your experience with that campaign at all - very interesting campaign response. Bots can impact any campaign, not just Facebook. Now I have a love/hate relationship…"
May 2
Sara Gerardo commented on Tanya Williams's blog post 'How to Use Facebook Ads to Reach Passive Candidates'
"Hi there! I actually do marketing, not recruiting. Prime Financial Recruiting is one of my clients. Bear with me a bit here... So we ran an ad on Facebook and got over (roughly) 12,000 hits, according to Facebook. Expensive! However, Google…"
May 2
Tanya Williams posted a blog post

How to use Facebook ads to reach passive candidates Part 2

As I discussed in part 1 of the series, new technology is readily available to help recruiters do their jobs better but unfortunately, it is greatly underutilized as recruiters are either not aware of the options or they don't know how to use them effectively. In Part I spoke about the importance of the context of your ad content. In Part 2 I talk about the main ad elements you need to get right. One of these is using Facebook Ads to Reach Passive Candidates.Here is part 2 to find out why you…See More
May 2
Tanya Williams commented on Tanya Williams's blog post 'How to Use Facebook Ads to Reach Passive Candidates'
"Thanks for your comment Sara. Facebook ads can be very effective for finding passive candidates. I don't agree with your bot comment and I'd be interested to see your proof on that. It is a big comment to make. Whether you use Facebook or…"
May 2
Sara Gerardo commented on Tanya Williams's blog post 'How to Use Facebook Ads to Reach Passive Candidates'
"Facebook ads are terrible. Up to 90% of clicks that you're paying for are by bots. We've had better results with LinkedIn."
May 2
Tanya Williams posted a blog post

How to Use Facebook Ads to Reach Passive Candidates

New technology is readily available to help recruiters do their jobs better but unfortunately, it is greatly underutilised as recruiters are either not aware of the options or they don't know how to use them effectively.One of these is using Facebook Ads to Reach Passive Candidates.Watch part 1 to find out why you need to use Facebook ads and learn this vital skillSee More
Apr 22
Keith D. Halperin commented on Tanya Williams's blog post 'CEO’s stop leaving your personal and company branding to your marketing teams'
""....Shows your credibility" What's that?"
Oct 6, 2017
Tanya Williams posted a blog post

CEO’s stop leaving your personal and company branding to your marketing teams

Are you one of the 61% of CEO’s that doesn’t have a social media presence? Hard to believe that many CEO’s don’t understand the importance of a social media presence for their personal brand and credibility.It amazes me how many CEO’s, directors and business owners have little or a very poor presence on their…See More
Oct 6, 2017
Keith D. Halperin commented on Tanya Williams's blog post 'Recruiters, why aren’t you using social media to build your employer brand of choice?'
"Indeed, Tanya. I think you have a valid perspective based on a recruiting environment likely quite different than mine, which by its nature (I work on contract) is short-term in focus.Let's not avoid a debate, let's encourage others…"
Sep 27, 2017
Tanya Williams commented on Tanya Williams's blog post 'Recruiters, why aren’t you using social media to build your employer brand of choice?'
"wow, seems i have hit a nerve Keith. And you have missed the point of the blog totally :-) I'm not about to get into an online argument and I respect your different opinion so please respect mine. Have a great day,"
Sep 26, 2017
Keith D. Halperin commented on Tanya Williams's blog post 'Recruiters, why aren’t you using social media to build your employer brand of choice?'
"Thanks, Tanya. Future? "I'll be gone, you'll be gone; let's do the deal!" If those "quality people" EXPECT more than the professionalism and civility which ALL people should get, they can go find…"
Sep 26, 2017
Tanya Williams commented on Tanya Williams's blog post 'Recruiters, why aren’t you using social media to build your employer brand of choice?'
"yes perhaps Keith but future proofing business is about using technology to drive growth. Digital technology is what those quality people expect when dealing with a recruiter "
Sep 26, 2017
Keith D. Halperin commented on Tanya Williams's blog post 'Recruiters, why aren’t you using social media to build your employer brand of choice?'
"Q: Recruiters, why aren’t you using social media to build your employer brand of choice?  A: Because our job is to put quality butts in chairs affordably and quickly."
Sep 26, 2017
Tanya Williams posted a blog post

Recruiters, why aren’t you using social media to build your employer brand of choice?

Social is used incorrectly by many businesses and recruiters.Social is exactly that – a social platform where potential customers are interacting with friends, family and articles that are of interest to them. When you are posting social messages you are interrupting them so you need to be…See More
Sep 26, 2017
Tanya Williams and Michel Reverte are now friends
Sep 13, 2017

Profile Information

First Name
tanya
Last Name
williams
Country (Pick One)
Australia
State (if Applicable)
Not US Based
Job Title (select one)
Other
Company
Digital conversations
Which industries do you work in now?
Internet, Services, Advertising & Marketing, Business Support & Logistics
How many employees work at your company?
A. Myself Only
Website
http://www.digitalconversations.com.au/
Blog
http://www.digitalconversations.com.au/blog/
LinkedIn Profile
http://https://www.linkedin.com/company/digital-conversations?trk=n...
Twitter Profile
http://https://twitter.com/digital_tanya
Facebook Profile
http://https://www.facebook.com/DigitalConversation

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Tanya Williams's Blog

How to use Facebook ads to reach passive candidates Part 2

Posted on May 2, 2018 at 5:30pm 0 Comments

As I discussed in part 1 of the series, new technology is readily available to help recruiters do their jobs better but unfortunately, it is greatly underutilized as recruiters are either not aware of the options or they don't know how to use them effectively. In Part I spoke about the importance of the context of your ad content. In Part 2 I talk about the main ad elements you need to get right. 

One of these is using Facebook Ads to Reach Passive…

Continue

How to Use Facebook Ads to Reach Passive Candidates

Posted on April 22, 2018 at 8:30pm 4 Comments

New technology is readily available to help recruiters do their jobs better but unfortunately, it is greatly underutilised as recruiters are either not aware of the options or they don't know how to use them effectively.

One of these is using Facebook Ads to Reach Passive Candidates.

Watch part 1 to find out why you need to use Facebook ads and learn this vital skill…

Continue

CEO’s stop leaving your personal and company branding to your marketing teams

Posted on October 6, 2017 at 2:56am 1 Comment

Are you one of the 61% of CEO’s that doesn’t have a social media presence? Hard to believe that many CEO’s don’t understand the importance of a social media presence for their personal brand and credibility.

It amazes me how many CEO’s, directors and business owners have little…

Continue

Recruiters, why aren’t you using social media to build your employer brand of choice?

Posted on September 26, 2017 at 1:38am 5 Comments

Social is used incorrectly by many businesses and recruiters.

Social is exactly that – a social platform where potential customers are interacting with friends, family and articles that are of interest to them. When you are posting social messages you are…

Continue

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